It's World Cup Kit Release Week!
Edition 75 explores Nike’s 2026 USMNT kits, adidas’ latest federation drop, insights from Kit Stories, FIFA’s YouTube deal, and the cultural momentum building toward the 2026 World Cup.
Edition 75 explores Nike’s 2026 USMNT kits, adidas’ latest federation drop, insights from Kit Stories, FIFA’s YouTube deal, and the cultural momentum building toward the 2026 World Cup.
Puma drops the City Edition Pack ahead of the 2026 World Cup. Five boots. Five host cities. Each pair tells a different story about the culture on the ground in Dallas, Miami, Mexico City, New York, and Los Angeles.