PUMA EVOPOWER VIGOR 1 LAUNCH IN LONDON
A warehouse in East London played host to a thrilling event which served as a launch for the radically sublime and brand new Puma . The generous team at Puma welcomed a slew of international press, media, Youtube personalities and freestylers for an engulfing soccer experience.
The event kicked off with a brief from Puma designers on the tech and details of boot. Puma athletes/teammates Olivier Giroud and Petr Cech would later join to give their respective thoughts on the new silo. Guests were then graciously draped, head-to-toe in fresh Puma gear, including the evoPower Vigor 1’s. Once decked out, the attendees were split into groups then sent to various stations in which they would run through soccer drills with the athletes. Giroud’s station was centered around shooting and accuracy while Cech’s station naturally revolved around goalkeeping. The event finished off with athlete interviews, snacks and beer.
It was overall an incredibly fun and interactive way to introduce the latest from Puma. As for the boots? They were surprisingly lightweight, flexible and fit almost instantly like a glove, needing little to no breaking in. It also has to be noted that Giroud and Cech were gracious professionals the entire duration of the event. They joked with guests, answered every question and genuinely seemed to be enjoying themselves.
Check out our pics from the event below and stay tuned for a re-cap video as well.
For more on the Puma evoPOWER Vigor 1 go HERE
